Nintendo 64 wins big share.(accounts for 51% of video-game console sales in September 1996)(Brief Article)

HFN: The Weekly Newspaper for the Home Furnishing Network, November, 1996 by Lieber, Ed

PORT WASHINGTON, N.Y. -- Nintendo 64, introduced in late September, accounted for 51 percent of all video game console units sold that month, according to the TRSTS Video Games report, published by The NPD Group, a market researcher.

The report is based on point-of-sale tracking information provided to NPD by a panel of 19 retail chains accounting for 65 percent of industry sales. The report covers the period from Sept. 1 through Oct. 5, 1996.

"This is especially impressive given the fact that the system was only available for the last several days of the five-week period," said Ryan Brock of NPD TRSTS. "Based on early sales, it looks like this system will be a winner. This could really impact the industry, as video games increasingly go head to head with...

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