PCs on the Web: researcher forecasts sales drive.(International Data Corp. on personal computer sales in 1997)
HFN: The Weekly Newspaper for the Home Furnishing Network, January, 1997 by Richards, Kathleen
FRAMINGHAM, Mass.--This year, major U.S, PC manufacturers will open "factory outlets" on the Internet, in an effort to establish a distribution channel that offers higher margins.
The move by manufacturers is one of many Internet-related trends that are likely to influence the information technology market in 1997, according to forecases tin a report by global market researcher International Data Corp., based here.
IDC is predicting that Compaq Computer Corp. and IBM will develop Web sites that will serve as online outlets for selling computer hardware.
A spokesman for Compaq confirmed that the company will start to sell its highest volume products through the company Web site this year. "We are going to take our Direct Plus Catalog and put it...
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