UNITY MARKETING SURVEY: SPENDING ON HOME STALLED IN 2004.
HFN: The Weekly Newspaper for the Home Furnishing Network, January, 2005
STEVENS, Pa.-Consumers bought fewer home goods last year than they did a year before, according to a newly released survey by Unity Marketing.
Evidently, less time is being spent feathering the nest than in clearing it out and organizing it.
"Consumers are downscaling, downsizing and eliminating clutter," said Pam Danziger, author of the study, in a statement. "Touch points of the new consumer trend are magazines like Real Simple, dedicated to doing more with less, and shows like TLC's `Clean Sweep' and HGTV's `Mission: Organization.' "
As a result, consumers spent "dramatically" less on furniture and decorative accents in 2004 than they did in 2003. Danziger said purchase incidence, or the percentage of adult consumers who purchased...
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- Design a commission plan that drives sales - Sales Commissions
- LIFO vs. FIFO: a return to the basics
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
