BEST BUY FIGHTS MASS-MERCHANT PRICE PRESSURE.(Best Buy Company Inc.)
HFN: The Weekly Newspaper for the Home Furnishing Network, July, 2005
Byline: Michael Rudnick
NEW YORK-There's an electronics price war out there, and Best Buy is armed with global sourcing and private label.
During Best Buy's annual shareholders day last month, Darren Jackson, chief financial officer, was faced with the question of how the company plans to remain competitive on price as mass merchants such as Target, Wal-Mart and Costco expand their consumer electronics product assortments.
Jackson explained that the big-box retailer will compete on price with these buying-power giants by developing global-sourcing initiatives and focusing on private-label products, such as its Insignia electronics line and Geek Squad accessories. Insignia is a full line of consumer electronics, including LCD monitors, CRT...
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