Manufacturing Industry
Construction project for the creative thinker: building out a PLM road map is foremost step in taking control of the product development and ideation process.(Product innovation)
Manufacturing Business Technology, July, 2005 by O; '; Marah, Kevin
The market capitalization of strong companies reflects growth expectations for new product opportunities that companies will seize in the future. Being able to explain where and how your company will grow depends on maintaining control over the new product development and launch (NPDL) process.
Getting a product life-cycle management (PLM) road map straight is the most important step. Here are some hard facts AMR has uncovered concerning product development and time-to-market: * Less than 60 percent of companies surveyed claim to have financial control over the NPDL process, while 45 percent claim strategic control, and fewer than one-third have both strategic and financial control. * Benchmark data on overall time-to-market finds about two...
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