Are you paranoid, or just perceptive?(Back talk)

Manufacturing Business Technology, February, 2006 by Hill, Sidney, Jr.

Former Intel CEO Andy Grove once summed up his philosophy for business success in a book titled Only the Paranoid Survive. And it appears that Intel still operates under that assumption. Why else would a company that became the leading supplier of microprocessors primarily through its association with Windows-based PCs not only put its chips into a new iMac, but also authorize Apple to launch an advertising campaign with the central message that those Intel chips are now free to "do a whole lot more than they've ever done in a PC?" Apple clearly is creating products--such as its hot-selling iPod--that consumers want, and the Intel brass believes it's time to at least pitch a tent in Apple's camp.

Apparently, maintaining a sense of paranoia is what...

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