Manufacturing Industry

Firepond rides Salesforce.com's coattails with SaaS framework.

Manufacturing Business Technology, August, 2006

By Staff Firepond is no newcomer to the sales quotation and product configuration market-it's been at it for about 20 years-but its latest push owes much to a relative new kid on the block in the software market. Firepond is among the growing list of vendors building solutions under Salesforce.com 's development framework.

Salesforce.com offers customer relationship management (CRM) software under a hosted software-as-a-service (SaaS) model. Besides its own CRM suite, it has an on-demand development platform and solution directory for partner and customer applications called AppExchange. Firepond is among the 140 partners that built solutions on AppExchange. According to Carol Ferrari, a Firepond VP, AppExchange's tools allowed the vendor...

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