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Powersports Business, September, 2004 by Filatoff, Julie
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CONTACT
1714 Freitag Drive
Menomonie, WI 54751
715/232-8590
OWNER
Chip Lewis
BUSINESS PROFILE
32,000-sq.-ft. dealership founded in 1996, three blocks from present location. Carries Polaris ATVs, snowmobiles, and Ranger utility vehicles; Arctic Cat ATVs and snowmobiles; Honda ATVs (and soon motorcycles); Club Car golf carts; and Hallmark and Newman Manufacturing trailers. Largest-selling segment is ATV. "Originally we sold 300 snowmobiles and 100 ATVs per year," says general manager Eric Polzer, "but now those numbers have flip-flopped. Mother Nature hasn't been very kind to us. Our snowmobile...
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