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Industry: Email Alert RSS FeedTwin City BMW motorcycles.(power profile)(Company Profile)
Powersports Business, April, 2005 by Filatoff, Julie
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CONTACT
1615 North Dunlap Avenue
Savoy, IL 61874
217/356-0303
www.twincitybmwmotorcycles.com
OWNER
Kent Shirley
BUSINESS PROFILE
The Shirley family founded its automotive dealership in 1950, and built the next-door BMW motorcycle franchise in 1997. Located in Savoy, a small village just south of the Illinois twin cities of Champaign-Urbana. Exclusively BMW. Eight employees.
GREATEST CONCERN
"My greatest concern is profitability," says Charlie Lange, general manager. "A few dealers discount pretty heavily and advertise on the Internet, and that cheapens our whole product line. I don't...
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