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Powersports Business, July, 2005 by Filatoff, Julie
CONTACT
1200 Rinehart Road
Sanford, FL 32771
407/322-3253
OWNERS
A Corporation
BUSINESS PROFILE
42,500-sq.-ft dealership founded in 1982; at present location since just before Bike Week (early March) this year, 6.5 miles from previous store. Carries Honda, Yamaha, Kawasaki, Polaris, and Bombardier (ATVs and Sea-Doo PWC). Part of a small automotive/powersports group. Largest-selling segment is streetbike, closely followed by ATV. Sells about 200 watercraft per year. 72 employees.
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