A renewed emphasis on new products.(Cycle Country Accessories Corp. at Dealer Expo)

Powersports Business, January, 2007

Cycle Country Accessories Corp. provided a glimpse of some of its new products that it will be bringing to this year's Dealer Expo.

What those new accessories are probably isn't as initially interesting as the sheer number of new products the Iowa manufacturer will display.

Cycle Country CEO Randy Kempf, new himself, said company officials told him the manufacturer had not introduced new product since 2003 or 2004. That's all changing this year as Cycle Country will be displaying at least nine new items.

"One of the reasons they brought me onboard to run the ship is to take the history I have of developing new products and apply it here," said Kempf, who was hired to run the company last fall. "I think we got a pretty good start on that."...

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