Welcome to channel 867, Adjuster Reality TV.(Risk Management)

Claims, January, 2005 by Quinley, Kevin

Let's go, insurance adjusters, let's go! Let's go, insurance adjusters, let's go!

So chants Indianapolis Colts' quarterback Peyton Manning in a recent television commercial for MasterCard, heralding everyday jobs. Has the adjusting profession now arrived? Is this our 15 minutes of fame?

If you scan TV Guide (one of the most-read publications in the nation, next to Claims, of course), you will see that a strong trend in current programming is the succession of reality-based shows. The phenomenon started a few years ago and now we have everything from Commando Nanny to Ambush Make-Over.

It is high time that the claim profession climb aboard the bandwagon to portray the challenging, and often wacky, world of claims. Maybe 10 years hence, we...

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