Business Services Industry

Losing his Sparc.

Australasian Business Intelligence, June, 2002

ABIX via COMTEX) -- Scott McNealy, the CEO of Sun Microsystems, is faced with a difficult task of convincing investors that the firm's financial position is sound. The company is still one of the world's biggest vendors of server computers, with 44,000 employees and revenue of more than $US18 billion in 2001. McNealy's two biggest challenges are competition and commoditisation. Sun's most serious competitor is Microsoft, and McNealy uses every opportunity to attack it verbally. Commoditisation is even more dangerous to Sun. Sun's proprietary software is being abandoned by computer users who opt for standards-based, open-source applications.

Publication Date: 22 June 2002

SUN MICROSYSTEMS INCORPORATED: MICROSOFT CORPORATION

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