Business Services Industry
Nielsen looks at readership launch.
Australasian Business Intelligence, September, 2002
Sep 04, 2002 (B&T - ABIX via COMTEX)
Increasing competition with Roy Morgan Research is on the cards, according to new Nielsen Media Research MD, Peter Cornelius. He arrived at Nielsen on 27 August 2002 and anticipates that once he has settled-in, he will contact newspaper and magazine publishers suggesting competition with Roy Morgan Research by tender. The latest Roy Morgan Research results arrived in late August, to questioning responses from heavyweights such as News Limited, John Fairfax Holdings and ACP Publishing.
Publication Date: 30 August 2002
NIELSEN MEDIA RESEARCH INCORPORATED:
ACNIELSEN AUSTRALIA PTY LTD:
ACNIELSEN:
ROY MORGAN RESEARCH PTY LTD:
JOHN FAIRFAX HOLDINGS LIMITED - ASX
FXJ:
NEWS LIMITED:
NEWS CORPORATION...
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