Business Services Industry
Zenith slips from its peak.
Australasian Business Intelligence, May, 2003
May 25, 2003 (The Australian Financial Review - ABIX via COMTEX)
Zenith Media has lost substantial market share and several high-profile clients. In the twelve months to April 2003, Zenith lost Coles Myer, Singtel Optus, National Australia Bank and Insurance Australia Group. Between them, these companies equate to $A250m in media buying revenue lost. Zenith is likely to be sold by the beginning of June 2003, to Pacific Equity Partners, along with the rest of its stable from Cordiant Communications Group.
Publication Date: 26 May 2003
ZENITH MEDIA PTY LTD:
CORDIANT COMMUNICATIONS GROUP
AUSTRALIA PTY LTD:
GEORGE PATTERSON BATES:
PACIFIC EQUITY PARTNERS PTY LTD:
SINGTEL OPTUS PTY LTD:
SINGAPORE...
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