Business Services Industry
2UE reappoints Ian Sheppard as GM.
Australasian Business Intelligence, October, 2005
Oct 25, 2005 (Mediaweek - ABIX via COMTEX) -- Australian radio station 2UE has announced the re-appointment of Ian Sheppard to GM.
Sheppard left his former GM post in 2004 to run the 2UE sales department. He was replaced by Bob Miller, who left the station earlier this year. Graham Mott then took over the GM position, doubling as group GM of radio. Meanwhile, Sheppard says he will take a fresh look at things, but is ultimately
happy with 2UE's performance. 2UE has maintained its spot as the number three commercial radio station, a position it has kept with a very low marketing spend. 2UE has spent about $A100,000 this year on advertising so far, while...
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