Business Services Industry
How Apple does it.
Australasian Business Intelligence, October, 2005
Oct 21, 2005 (Time Australia - ABIX via COMTEX) -- Apple Computer has been phenomenally successful with its iPod music player. Its
success is not accidental. The company's structure and operating style are rather unusual. Its products are not being
developed in sequential stages. Instead, all departments - design, hardware, and software -are engaged in the development process at the same time. However, this operating method does not lead to chaos - all processes are tightly controlled by Apple's CEO, Steve Jobs. Apple and Jobs are one. Jobs'
creative and innovative thinking is behind all Apple's products.
Publication Date: 24 October 2005
APPLE COMPUTER...
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