Business Services Industry
Rehame risks the Telstra finger.
Australasian Business Intelligence, April, 2006
Apr 18, 2006 (Adbrief - ABIX via COMTEX) -- Telstra has protested against an advertising campaign portraying its CEO, Sol Trujillo, as a user of Rehame's new product. Warwick Ponder, a spokesperson for Telstra, said he spoke with Peter Maher, managing director of Rehame, about Telstra's concerns. According to Ponder, the advertisement implies partnership and endorsement of Rehame's MediaStream service. Maher dismissed Ponder's complaint, saying that Rehame was not required to seek Telstra's permission to use the image of Trujillo.
Publication Date: 13 April 2006
REHAME AUSTRALIA PTY LTD
TELSTRA CORPORATION LIMITED - ASX TLS
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