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Chief Vodka Bloke sees his sun rise.

Australasian Business Intelligence,  October, 2006  

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Byline: Simon Evans

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Oct 08, 2006 (The Australian Financial Review - ABIX via COMTEX) -- New Zealand-listed spirits group 42 Below has been acquired by Bacardi for $NZ138m. Geoff Ross, the founder of 42 Below, has become a multimillionaire as a result of the company's success. The Bacardi offer valued his 26 per cent stake at $NZ32m ($A28m). Ross and his wife founded 42 Below in their Wellington garage after buying a still, and its success eventually enabled Ross to leave his advertising industry job and work for 42 Below ...

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