Business Services Industry
Doubleclick sees growth potential in local market.
Australasian Business Intelligence, February, 2007
Feb 26, 2007 (Mediaweek - ABIX via COMTEX) -- Ben Regensburger says that online advertiser DoubleClick is seeking to expand into the Asia Pacific market. Regensburger is the president of DoubleClick International, and has been with the US-based firm since 2004. Companies with whom he has previously worked include Procter & Gamble and Hugo Boss. He says that DoubleClick is going through a very strong period of growth at the present time, to which he attributes its recent refocus on visual advertising. Regensburger's impression of the Australian online advertising market is that it is very sophisticated.
Publication Date: 26 February 2007
DOUBLECLICK INCORPORATED
PROCTER AND GAMBLE COMPANY
HUGO BOSS AG
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