Business Services Industry
The vision king.
Australasian Business Intelligence, June, 2007
Byline: Bani McSpedden
Jun 29, 2007 (The Australian Financial Review Magazine - ABIX via COMTEX) -- Tag Heuer, regarded as one of the world's leading watchmaking companies, has expanded into eyewear. Jean-Christophe Babin, the president and CEO of Tag Heuer, said in a recent visit to Australia that its decision to enter the eyewear market was motivated by the similarities between watches and eyewear, which include the combination of design and technology, and the requirement for precision. Sales of Tag Heuer's watches have exceeded 30 per cent for the last two years.
Publication Date: July 2007
TAG HEUER SA
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