Business Services Industry

Mind games.

Australasian Business Intelligence, May, 2009

Byline: Anthony Sibillin

May 17, 2009 (BRW - ABIX via COMTEX) -- Changing economic circumstances are forcing companies to review their business models. The most important part of a successful business model is the customer value proposition. An offering must solve a problem or satisfy a need of the customer. Apple's iPod music player is a good example of what can be achieved with a well designed business model.

Publication Date: 14 May 2009

APPLE INCORPORATED

Copyright 2009 LexisNexis Australia. All Rights Reserved.

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