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Scooby-Doo heads to Mervyn's. (Retail briefs).(Warner Bros. Consumer Products, Mervyn's Department Store reach marketing agreement that features Scooby-Doo cartoon merchandise)
Home Textiles Today, June, 2002
Tags: marketing, Warner Bros. Entertainment Inc.
Mervyn's recently launched its new in-store boutique, the Cartoon Network Shop, through an agreement with Warner Bros. Consumer Products and Cartoon Network. The boutique will be in all 264 Mervyn's ...