Outlook "07: Ok to Run.

Graphic Arts Monthly, January, 2007 by Makin, Michael; Miotke, Chuck; Tobin, Peter; Johnson, Steve

Introduction by Michael Makin, President & CEO, PIA/GATF

PIA/GATF, Quebecor World, Courier and NAQP stand up for print.

Over the last three years, North American print markets have provided strong growth and profit opportunities for printers and industry suppliers. These good times were driven by a robust economy and expanding advertising and promotion spending. In the latter months of 2006, the economy appeared to be losing steam as growth slowed to less than half of the pace enjoyed earlier in the year. Where do these mixed signals point to for 2007? PIA/GATF has just developed an environmental scan for our members, Navigating 2007-2008 Print Markets. Last year's scan, Over the Horizon: An Environmental Scan for the Economy and Print Markets in...

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