Branding enlivens college food court.(Brief Article)
American School & University, May, 2001
BALTIMORE--Loyola College's The Boulder Garden Cafe, located at the center of an emerging campus retail-plex, houses a number of individual dining areas, each branded with its own identity.
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Each dining area has a unified identity, reflected in the design and layout of the area to the menu, signage and uniforms. The diner, Phil's Grill, represents local cuisine and aesthetics. Star Deli emphasizes freshness with the prominent position of the oven and the open, refrigerated merchandiser. The Pizza Pies area ...
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