Editor's notes.
Kids Today, August, 2006 by Casinger, Lisa
Lisa Casinger, Editor
Summer is in full swing and my kids, who are both in day care, seem to have an outing every day. They go to the pool, park and movies a lot, but they've also taken a tour of a local racecar shop, a cookie factory and are slated for a trip to Build-A-Bear Workshop and a Harley Davidson showroom.
At first I thought the racecar shop and motorcycle showroom we're pretty odd, but it's clever marketing for these retailers. Obviously a 6- (and three-quarters he'd add) and 9-year-old (a self-described tween) won't be purchasing either anytime soon (or never if I have anything to say about it), but these companies are getting their names branded in the minds of potential future customers. Just a little food for thought; check out my...
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