Boomers want fewer hassles: NAHB study good news to Green Industry. (Industry almanac: news you can use).(National Association of Home Builders)(Brief Article)
Landscape Management, June, 2003
WASHINGTON DC -- Hurray for the baby boomers! That's what all of us in the landscape and lawn services industry should be shouting from the rooftops every morning when we hop out of bed. Why? A recent study by the National Association of Home Builders (www.nahb.org) and Countrywide Home Loans reinforces what many of us have realized for a long time--that baby boomers have lots of spending power and they want a maintenance-free lifestyle.
And who best to help them achieve this? Us. "Baby boomers and older home buyers want a maintenance-free lifestyle, freeing them up to travel, socialize and pursue the active lifestyles they want to lead," says Kent Conine, President of NAHB and a home and apartment builder from Dallas. "At the same time, the study...
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