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Health Care Industry
Industry: Email Alert RSS FeedAggressive hearing clinics investigated.
Australian Doctor, March, 2007 by McNamara, Sophie; Smith, Paul
By Sophie McNamara and Paul Smith
HEARING centres have come under fire for inappropriate marketing of Federal Government-subsidised services, including cold-calling people in an attempt to drum up business.
The Federal Health Department has investigated the audiologist-staffed centres for "aggressive" telemarketing of government-subsidised services such as hearing tests for pensioners.
National Hearing Centres, a private company that operates more than 40 centres around Australia, was identified as the main user of the marketing strategy.
While most hearing ...
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