Retail Industry
Industry: Email Alert RSS FeedMale apparent: this underestimated jewelry category is one of the best bets of the season.(men's jewelry)(Hayden Jewelers)
Modern Jeweler, June, 2005 by Moss, Barbara
Men's jewelry has never been a better bet. For jewelers around the country, who in the past might have been unsure about dedicating even a few square feet of counter space to this creative and burgeoning category, it's the perfect time to reconsider the men's market.
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One look at any consumer magazine shows today's man wearing much more than watches and wedding bands. There are bracelets, neck chains, even lariats featuring one or two Tahitian pearls, as well as single platinum earrings. It's a look that is as masculine as the men who wear them. Add to this new look the increasing adornment by men in the entertainment and movie industry, and the tea leaves all...
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