Ford's Brit luxury brands to merge.(Brief Article)

Automotive News Europe, November, 2001 by Rechtin, Mark

Premier Automotive Group's British brands will merge this week as part of a radical restructuring at Ford's luxury-car division.

Jaguar, Land Rover and Aston Martin will be governed by a board of directors as part the reorganization, sources say.

An "operating committee" of Premier Automotive Group executives, formed October 31, will be reconstituted as a board of directors later this week. The names of the board members will be disclosed then. Executive reassignments under the new corporate structure for the British brands will be made in December, a source said.

Several Premier Automotive Group study teams formed in early October will report to the British board. The teams are examining how to combine the three brands' engineering,...

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