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Automotive Industry
Industry: Email Alert RSS FeedFrench chain won't sell cheap cars.
Automotive News Europe, June, 2002 by De Saint-Seine, Sylviane
If new rules let supermarkets sell cars, French retailer Carrefour says it would offer high-margin services rather than discount cars.
The huge retailing chain said added-value services such as short- or long-term car rentals are much more appealing, but the chain will wait until the new rules are clear.
"We shall tackle this market only if we are sure that we are authorized to, and that we can bring services with added value," said spokesman Christian Honore. "We would not focus on the sale of discounted cars."
Short- or long-term rentals involve the ...
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