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Automotive News Europe, September, 2002 by Wright, Chris
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Byline: Chris Wright Automotive News Europe
Alfa Romeo's European dealer network will undergo radical changes as part of Fiat Auto chief Giancarlo Boschetti's restructuring plan.
Alfa Romeo currently has 870 dealers in western Europe with around 1,000 total outlets. Boschetti plans to add a further 2,000 service-only dealers.
The spokesman said servicing standards must be raised if Alfa Romeo is to compete with prestige brands such as BMW and Audi.
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Around Europe, Alfa Romeo dealers will be expected to invest in new standards and processes. The program to upgrade ...
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Most Popular Articles in Autos
- Service Slants
- 2007 utility vehicle buyer's guide: Side-By-Sides are popular; here's who ...
- Transmission considerations: beyond the manual gearbox
- Buell Motorcycle engineering, innovation, & dedication: in an industry ...
- 100 + 10: America's oldest automotive magazine celebrates its 110th year ...
- More »