Featured White Papers
- Oct. 14th: Simplified IT with Software-as-a-Service (SaaS) (ZDNet)
- PCI DSS therapy for the smaller retailer (McAfee)
- The rise of Web commuting (Citrix Online)
Automotive Industry
Industry: Email Alert RSS FeedInsurance costs fall for crash-friendly Corolla.(News)
Automotive News Europe, November, 2002 by De Saint-Seine, Sylviane
Byline: Sylviane de Saint-Seine Automotive News Europe
Toyota is making cheap insurance and ease of repair key marketing tools for its cars.
The Japanese automaker says the cost to insure and repair the Corolla is the lowest in the lower-medium segment.
In the case of a collision against a concrete block at a speed of 15kph, Toyota claims only three parts of the Corolla need to be replaced. That compares with 15 parts in 1992 and 12 in 1997 for previous-generation Corollas, said Philippe Boursereau, spokesman for Toyota France.
Repair costs for the current Corolla are ...
Read the rest of this article with a Free Trial at HighBeam Research.
