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Automotive Industry
Industry: Email Alert RSS FeedRenault gets more variety at the same cost.(News)(new Megane )(Brief Article)
Automotive News Europe, February, 2003 by Chew, Edmund
Byline: Edmund Chew Automotive News Europe
Despite adding body styles, Renault kept the development cost of the new Megane the same as the first generation by designing all variations simultaneously and using more common parts.
Renault wanted to appeal to a broader and more youthful audience with the new Megane, so the various derivatives are more distinctive than was the case with the old range. The Scenic compact minivan, for example, is more differentiated from the hatchback. There are seven body styles in total.
The original Megane started with a limited range of body ...
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