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Automotive Industry
Industry: Email Alert RSS FeedSlow sales pile on pressure at MG Rover.(News)
Automotive News Europe, April, 2003
Byline: Bradford Wernle
MG Rover's troubles are intensifying and the next few months will be critical to the British carmaker's future.
Western European sales of MGRover cars dropped 13.6 percent the first two months of this year - after falling 10.4 percent in 2002 to 143,745 units. Officials admit MG Rover will lose money again this year but they argue the company should be profitable once replacements for its aging model lineup arrive.
The replacement programs have been troubled, particularly the launch of a new version of the lower-medium Rover 45. Following the sale ...
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