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Art of 'feel' becomes a science.(Suppliers)

Automotive News Europe,  April, 2003  

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Byline: Chaz Osburn

BMW's iDrive multi-function control depends in part on an emerging science of providing information to drivers through their fingers.

So far, only the small Silicon Valley company Immersion Corp. specifically specializes in so-called haptics technology, but the automotive applications are already spreading from BMW to Volkswagen and Rolls-Royce.

Derived from the Greek word for touch, haptics is tactile feedback technology.

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Almost since the beginning of the industry, automakers have worked to refine how information about the vehicle and its ...

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