Automotive Industry
Industry: Email Alert RSS FeedSome suppliers shun the IAA, but many say it's "a must".(Frankfurt automobile show, 2003)
Automotive News Europe, August, 2003
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The IAA in Frankfurt next month is one of the world's biggest car pageants - but auto suppliers are divided about whether exhibiting there
boosts their business.
While manufacturers will be introducing dozens of new models including the Volkswagen Golf, Opel Astra and Volvo S40 to an anticipated 850,000 visitors, some suppliers such as Visteon will be absent. That's a jolt: at the last IAA, Visteon had a two-story stand to entertain prospective clients.
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Most of the biggest Tier 1 suppliers will exhibit at the show, but the supplier community remains divided on the ...
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