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Industry: Email Alert RSS FeedOpel, Saab trade autonomy for low costs; GM centralizes product design, manufacturing.(News)
Automotive News Europe, March, 2004
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Byline: Dave Guilford
General Motors' European subsidiaries Opel and Saab and its Australian division Holden are losing some autonomy as part of CEO Rick Wagoner's drive to create a leaner global company.
In exchange, the brands get more products, quicker development cycles and lower costs.
The trade-off is pushing GM's international subsidiaries in the same direction as GM's US divisions, which over the past decade became primarily marketing organizations.
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The change won't go as far, but the subsidiaries now mainly develop vehicles from GM's array of global platforms ...
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