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GM relies on digital imagery as clay fades.(News)(General Motors designers will work in linked, virtual reality studios by the end of the year)

Automotive News Europe,  April, 2004  

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Byline: Dave Guilford

General Motors designers will work together in Europe, the US, Asia and Latin America in linked, virtual reality studios by the end of the year.

The studios allow designers and executives to view three-dimensional, full-sized representations of vehicle designs. Designers can rotate images, change lighting and see surfaces in detail. Design teams in different parts of the world will be able to review and revise projects together at the same time.

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