Automotive Industry

Recall another blow to Mercedes image; Bosch abandons [euro]150 million by-wire braking technology.

Automotive News Europe, May, 2004 by Bolduc, Douglas A.; Kurylko, Diana T.

Content provided
in partnership with

Byline: Douglas A. Bolduc, Diana T. Kurylko

The global recall of 680,000 Mercedes-Benz cars equipped with a brake-by-wire system once touted as revolutionary will cost the automaker [euro]25 million.

But the damage to the Mercedes brand image as a technology leader could be far more lasting.

Robert Bosch spent [euro]150 million to develop the braking system with Mercedes, but even before the recall conceded the technology was virtually dead. The German supplier says it does not have anyone working on a new generation of the system.

Most Popular Articles in Autos: Service Slants; 2007 utility vehicle buyer's guide: Side-By-Sides are popular; here's who ...; Transmission considerations: beyond the manual gearbox; Buell Motorcycle engineering, innovation, & dedication: in an industry ...; 100 + 10: America's oldest automotive magazine celebrates its 110th year ...; More »

George Magliano, an auto analyst with ...

Read the rest of this article with a Free Trial at HighBeam Research.

Automotive Industry

Recall another blow to Mercedes image; Bosch abandons [euro]150 million by-wire braking technology.

Automotive News Europe, May, 2004 by Bolduc, Douglas A.; Kurylko, Diana T.

Find Research Guides for:

Find Featured Titles for: Business

Most Popular Articles in Autos

Most Popular Publications in Autos