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Industry: Email Alert RSS FeedGM uses US pattern for the EU; Opel, Vauxhall, Saab will resemble GM's US marketing units.(News)(General Motors)
Automotive News Europe, June, 2004 by Guilford, Dave
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Byline: Dave Guilford
In a satellite broadcast Friday, June 18, Fritz Henderson advised General Motors Europe employees to "recalibrate themselves to a mind-set of working for General Motors overall."
Employees scratching their heads at Opel, Saab and Vauxhall Motors about what he means can look at North America to see their future.
Henderson, newly appointed as chairman of GM Europe, will oversee the same surgery that GM performed on its divisions here in recent years.
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In other words, Opel, Saab and Vauxhall will resemble Chevrolet, Buick and GM's other US ...
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Most Popular Articles in Autos
- Service Slants
- 2007 utility vehicle buyer's guide: Side-By-Sides are popular; here's who ...
- Transmission considerations: beyond the manual gearbox
- Buell Motorcycle engineering, innovation, & dedication: in an industry ...
- 100 + 10: America's oldest automotive magazine celebrates its 110th year ...
- More »