Automotive Industry
Industry: Email Alert RSS FeedFord won't be late again; Carmaker thinks it has found a niche that can expand.(News)
Automotive News Europe, March, 2005 by Weernink, Wim Oude; Wernle, Bradford
Byline: Bradford Wernle, Wim Oude Weernink
After entering the minivan market several years late, Ford Europe plans to be early for the next potential trend in passenger vehicles with its SAV crossover concept.
The SAV, or sports activity vehicle, is aimed at buyers who want a "lifestyle" vehicle that combines the interior space of a minivan with the sporty looks of an SUV and driving dynamics of a sedan.
A production version is likely to debut at Frankfurt's IAA in September.
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Ford Europe is the first European volume carmaker to step into a niche that Japan's ...
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