Automotive Industry

Toyota overhauls lineup for Europe; Celica, MR2, Previa are out; Land Cruiser won't switch badge.(Brief Article)

Automotive News Europe, May, 2005 by Lewin, Tony

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Byline: Tony Lewin

Toyota will drop its sporty Celica and MR2 and Previa minivan in Europe next year in a big overhaul of its model range here.

But in a change of plans, the next-generation Land Cruiser, due in 2006, still will be sold in Europe as a Toyota. Toyota had planned to badge the Land Cruiser as a Lexus, the Toyota luxury brand, as it does in the US.

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Toyota insiders say the moves will narrow the Toyota range. That means it will sell more European-built cars. Toyota plans to sell 1.2 million Toyota and Lexus models in Europe by 2010 and build 70 percent of those ...

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Automotive Industry

Toyota overhauls lineup for Europe; Celica, MR2, Previa are out; Land Cruiser won't switch badge.(Brief Article)

Automotive News Europe, May, 2005 by Lewin, Tony

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