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Industry: Email Alert RSS FeedPorsche task force studies hybrid Cayenne.(News)(Brief Article)
Automotive News Europe, June, 2005 by Meiners, Jens
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Byline: Jens Meiners
Porsche is reluctant to build a hybrid-powered version of its Cayenne premium SUV because it fears the car would be unprofitable.
Hybrid technology also would violate Porsche's purist approach to engineering, executives at the company say.
The thought of a driver only hearing the faint noise of an electric engine horrifies Porsche engineers as does the prospect of having to simulate an engine sound through speakers while the vehicle is being driven by an electric motor.
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A task force of about 12 employees will study over the summer whether Porsche ...
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