Automotive Industry
Industry: Email Alert RSS FeedSchlicht helped start Lexus in Canada.(Karl Schlicht, Lexus Europe)(Interview)
Automotive News Europe, May, 2006 by Oliveira, Paulo Soares de
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Byline: Paulo Soares de Oliveira
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Karl Schlicht is an example of just how international the auto industry is in the 21st century. He is an Australian-born Canadian national who works in Brussels for a Japanese luxury brand that wants to be more successful in Europe. Schlicht, 45, has been with Toyota for 20 years. Most of his time has been spent with Lexus, Toyota's luxury brand. He helped establish Lexus in Canada in 1990. He moved from Canada to Lexus' division in the UK in 2003. In February 2005, he was named Lexus Europe vice president. His goal is to boost Lexus' European ...
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