Automotive Industry
Industry: Email Alert RSS FeedPSA platform strategy goes to China; French carmaker's full lineup could be built in market.(Peugeot S.A.)(Brief article)
Automotive News Europe, June, 2006 by Saint-Seine, Sylviane de
Byline: Sylviane de Saint-Seine
PSA/Peugeot-Citroen's decision to build its upper-medium and large cars in China marks the acceleration of its global platform policy.
So far, the French automotive group only has used its platforms for small and medium-sized cars in developing countries such as eastern Europe and China .
Platforms allow the sharing of key components such as chassis and powertrains between several vehicles, thus cutting costs for engineering and manufacturing.
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On a visit here in April, PSA CEO Jean-Martin Folz said the group will bring its Platform 3 for ...
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