Automotive Industry
Industry: Email Alert RSS FeedHow fast can European car builders learn?(Opinion)(Viewpoint essay)
Automotive News Europe, November, 2006 by Snyder, Jesse
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Byline: Jesse Snyder
Just when US consumers decide they want smaller, fuel-efficient European-style cars, Europe is no longer the place to build them.
This newfound appreciation for thrifty cars with flair should be creating a golden age for European automakers. It is not.
General Motors wants European-market cars to sell in the US, but will have its Korean arm design and build them. Ford wants Fiesta-sized cars for the US, but affiliate Mazda will design them in Japan.
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- 2007 utility vehicle buyer's guide: Side-By-Sides are popular; here's who ...
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- 100 + 10: America's oldest automotive magazine celebrates its 110th year ...
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