Automotive Industry

Success in East, Russia drives Toyota; Arashima is confident that brand's 2008 sales goal for Europe will be exceeded.(Talk From The Top)(dialogue with Tadashi Arashima )(Interview)

Automotive News Europe, December, 2006 by Ciferri, Luca

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Byline: Luca Ciferri

Tadashi Arashima has been part of some huge Toyota victories for the past two decades. He helped lead the US introduction of Toyota luxury brand Lexus, now the top-selling premium marque in the world's largest market. Since 2000 he has helped Toyota reach one ambitious sales target after another in Europe. Named Toyota Motor Europe CEO this summer, Arashima fully expects to continue his wining streak by easily exceeding Toyota and Lexus' 2008 sales target of 1.2 million units.

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To surpass that goal, Arashima told Automotive News Europe Chief Correspondent ...

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Automotive Industry

Success in East, Russia drives Toyota; Arashima is confident that brand's 2008 sales goal for Europe will be exceeded.(Talk From The Top)(dialogue with Tadashi Arashima )(Interview)

Automotive News Europe, December, 2006 by Ciferri, Luca

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