Automotive Industry
Industry: Email Alert RSS FeedLack of information blocks new powertrains; Survey shows consumers are willing to pay more for cars with alternative powertrains.(News)
Automotive News Europe, April, 2007
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Byline: Jesse Snyder
European new-car buyers and dealers want more information about vehicles with non-traditional powertrains.
Both dealers and consumers see a lack of information as the biggest factor holding back sales of hybrids and other alternative powertrains. In parallel Automotive News Europe/Maritz Research surveys, two-thirds of dealers and 54 percent of new-car buyers said the biggest reason not to buy a vehicle with a non-traditional engine was the unavailability of information about choices.
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Despite that, 60 percent of 1,240 consumers polled said they would ...
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- 2007 utility vehicle buyer's guide: Side-By-Sides are popular; here's who ...
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