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Cable guide cover stirs controversy. ("The Cable Guide" October, 1990 issue with Jamie Lee Curtis and Willie Gault)

Multichannel News, October, 1990 by Goldsand, Alan

Content provided in partnership with HighBeam Research

Cable Guide Cover Stirs Controversy Hundreds of calls and letters flooded in to cable systems and the publishers of The Cable Guide complaining that the cover photograph of its newly formatted October issue was sexually and/or racially provocative. The editors of The Cable-Guide, which reaches more than 11 million subscribers across the country, said they put picture of actress Jamie Lee Curtis draped over semi-clad Los Angeles Raiders wide receiver Willie Gault on the cover to illustrate football's popularity among women.

The guide's editors and TVSM Inc., its publisher, got more they bargained for, as did the cable systems that distributed it. TVSM chairman Mark Edmiston said the reaction from subscribers caused concern among some of the...

 

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